Pre-seed
Rounds & StagesThe earliest institutional round, usually raised on an idea, prototype, or very early traction.
You raise $500K on a SAFE from angels and a pre-seed fund to hire one engineer and launch v1.
Speak the languageof the term sheet.
The earliest institutional round, usually raised on an idea, prototype, or very early traction.
You raise $500K on a SAFE from angels and a pre-seed fund to hire one engineer and launch v1.
The first priced round for most startups — you have a product and early signal, but not yet repeatable growth.
With 1,200 weekly active users and $8K MRR, you raise a $2M seed at a $10M post-money valuation.
The first 'scale' round. Investors expect product-market fit and a repeatable go-to-market motion.
At $150K MRR growing 15% MoM, you raise a $10M Series A led by a growth-focused fund.
A smaller round between two priced rounds to extend runway until you hit the next milestone.
You raise a $750K SAFE bridge to reach $200K MRR before opening your Series A.
Simple Agreement for Future Equity. An investor gives you cash now that converts into shares at your next priced round.
An angel writes a $50K SAFE with a $6M cap; when you close a seed at $10M, their SAFE converts as if the price were $6M.
Debt that converts into equity at the next round. Similar to a SAFE but carries interest and a maturity date.
A $250K note at 5% interest with a 20% discount converts into your seed round shares 18 months later.
The maximum company valuation used to convert a SAFE or note — protects early investors if your next round prices high.
A SAFE with a $6M cap converts at $6M even if your priced round is at $12M — the early investor gets 2x the ownership.
A percentage reward that lets SAFE/note holders convert at a lower price than new round investors.
A 20% discount on a $10M round means the SAFE converts as if the valuation were $8M.
What your company is worth before new investment comes in.
$8M pre-money + $2M new investment = $10M post-money. Investors own 20%.
Company value after the new round closes — pre-money plus the money raised.
Raising $2M at a $10M post-money means the $2M buys exactly 20% of the company.
A short, mostly non-binding document that outlines the key terms of an investment before lawyers draft final docs.
A lead investor sends a term sheet: $3M at $12M post, 1x non-participating preferred, one board seat.
How much investors are paid back before common shareholders in a sale. '1x non-participating' is founder-friendly.
1x preference: on a $20M sale, an investor who put in $2M gets $2M back first, then shares the rest by ownership %.
The right for an existing investor to invest in future rounds to keep their ownership percentage from being diluted.
Owning 10% pre-Series A, your seed investor exercises pro rata to buy 10% of the new round and stay at 10%.
The spreadsheet of who owns what — founders, employees, and investors, with share counts and percentages.
Post-seed cap table: founders 70%, option pool 15%, seed investors 15%.
The reduction in existing owners' percentages when new shares are issued (new round, option pool expansion).
You owned 60% before a round that sold 20% to new investors — you're now diluted to 48%.
Shares reserved for future employee equity grants. Investors usually want it topped up before their round closes.
A 10% option pool created pre-money means founders — not new investors — absorb that dilution.
The schedule that determines when granted shares actually belong to a founder or employee.
Standard: 4 years with a 1-year cliff. Leave after 6 months and you keep zero shares.
Investors get preferred shares (with protective terms); founders and employees hold common shares.
In a $10M sale, preferred holders collect their liquidation preference first; common holders share the remainder.
Monthly / Annual Recurring Revenue — the predictable subscription revenue investors most want to see.
$25K MRR = $300K ARR. A 15% MoM growth rate would put you around $135K MRR in 12 months.
How much cash your company loses each month (gross burn) or net of revenue (net burn).
You spend $80K/month and earn $30K → $50K net burn.
How many months of cash you have left at your current net burn.
$600K in the bank ÷ $50K net burn = 12 months of runway.
Customer Acquisition Cost and Lifetime Value. LTV/CAC > 3 is a healthy signal for SaaS investors.
You spend $60 to acquire a customer who pays you $240 over their lifetime → LTV/CAC = 4.
The percentage of customers (or revenue) you lose in a given month.
5% monthly logo churn is high for B2B SaaS; 2% or less is what most Series A investors want to see.
The investor who sets the terms and writes the largest check in a round. Other investors follow their lead.
A seed fund leads your $2M round with $1.2M and sets the valuation; four angels fill the remaining $800K.
An introduction to an investor from someone they already know and trust. Much higher hit rate than cold email.
A founder in the investor's portfolio forwards your one-line pitch with a 'you should meet Lexy' note.
A secure shared space (like DocSend) where you host the documents investors need for due diligence: pitch deck, financials, cap table, contracts, and metrics.
After signing a term sheet, you send investors a DocSend link to your data room; you can see who opened the deck and how long they spent on each slide.
The investor's deep review of your business, team, and legal setup before wiring the money.
Diligence turns up an unassigned IP contract from a past contractor — you fix it before signing.
A seat on your company's board of directors, usually taken by the lead investor after a priced round.
Post-Series A your board is: 2 founders, 1 lead investor, 1 independent director.
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