DICE™ — AI Evaluator
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Outreach Guide

How to approachand close investors.

  • A practical playbook for founders: research, first contact, follow-ups, meetings, and term sheets.
  • Plus an interactive wizard to draft your outreach emails.

Your first email should be short, specific, and respectful of their time. Lead with relevance: why them, why now. Include a crisp one-liner about what you do and one traction metric. Attach nothing. No decks, no long PDFs. The goal is a conversation, not a commitment.

  • Keep it under 120 words.
  • Mention a portfolio company or thesis alignment.
  • End with a low-friction ask: 15-minute call or a simple reply.
Interactive

Draft your outreach email

Pick a scenario, fill in a few details, and get a ready-to-send email you can copy and personalize.

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Choose your scenario

Templates

Copy-paste email templates

Starting points you can adapt. Replace the bracketed placeholders with your details.

Cold intro (light)

cold
Hi {{investorName}},

I noticed {{investorFirm}} recently backed {{portfolioCompany}} — we are building in a similar space and have seen strong early traction.

{{appName}}: {{oneLiner}}

{{traction}}

Would you be open to a brief 15-minute call next week?

Best,
{{yourName}}

Warm intro forward

warm
Hi {{investorName}},

{{mutualConnection}} suggested I reach out. I am the founder of {{appName}}, {{oneLiner}}.

{{traction}}

I would love to get your take on our approach and see if there is a fit for {{investorFirm}}. Any chance you have 15 minutes in the next week or two?

Best,
{{yourName}}

Follow-up after no reply

followup
Hi {{investorName}},

Wanted to bump this to the top of your inbox. I know things get busy.

Quick recap: {{appName}} — {{oneLiner}}. {{traction}}

No pressure, but if {{investorFirm}} is actively looking at {{space}}, I would love to share more.

Best,
{{yourName}}

Post-meeting thank you

followup
Hi {{investorName}},

Thanks for the time today — I really appreciated your perspective on {{topic}}.

As a follow-up, here is the one-pager and a link to our product: {{link}}

Happy to dive deeper whenever you are ready.

Best,
{{yourName}}

Momentum update

update
Hi {{investorName}},

Quick update from {{appName}}: {{traction}}

We are raising a {{round}} and have {{status}}. I know {{investorFirm}} has conviction in {{space}} — would love to loop you in if the timing is right.

Let me know if you would like the deck.

Best,
{{yourName}}

Ready to find the right investors?

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